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Website Design & Development

Built to Convert: How We Showcased a Top-25 Precast Manufacturer’s Digital Authority

Building a digital foundation for one of the nation’s top precast producers.

We built a conversion-focused website for Capital Precast, one of the top 25 precast concrete facilities in the nation and Central Texas’s most trusted infrastructure supplier. The new site showcases their 150,000-square-foot manufacturing operation and full range of storm sewer, sanitary, electrical, and utility products—built to handle projects of any scale. With a credibility-first design optimized for qualified contractor and engineer leads, the site positions Capital Precast as the proven partner for civil engineers, municipalities, and developers who refuse to compromise on quality, capacity, or certification for their next infrastructure project.

Elements

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Conversion Optimized Hero Section
Product Hierarchy
Conversion Optimized Hero Section
Product Hierarchy
A website page for Capital Precast displays a 3D illustration of a concrete grate inlet, information about its use, a "Request a Quote" button, and a list of downloadable product specifications on the right.

The Challenge

They had world-class facilities and certifications, but prospects couldn't find them online or take action when they did.
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Capital Precast wasn’t ranking when contractors searched for precast concrete suppliers nearby.

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Their outdated website didn’t reflect the authority of a nationally-ranked NPCA-certified operation.

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The site lacked strategic CTAs to convert qualified engineers and contractors into calls.

The Solution

We built a modern, SEO-optimized website that showcases their authority and converts qualified contractors into leads.
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Built an SEO-optimized site with keyword-targeted copy and technical foundations Google rewards.

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Created a modern, high-converting design that matched their top-25 facility’s professional brand.

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Added multiple conversion points including contact forms, lunch-and-learn scheduling, and quote requests.

A large outdoor storage yard filled with stacked concrete pipes of various sizes. The website sidebar lists product options and the main content describes infrastructure solutions from Capital Precast.

The Bottom Line

We transformed Capital Precast’s online presence from invisible and outdated to a lead-generating machine that matches the authority of their top-25 nationally-ranked facility. The new site dominates local search for precast concrete suppliers across Central Texas, establishes instant credibility with NPCA certifications and facility stats front-and-center, and converts qualified contractors and engineers with strategic CTAs at every decision point. Now when municipal planners and civil engineers search for a certified, high-capacity precast supplier, Capital Precast doesn’t just show up—they look like the obvious choice.

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Zero Risk
You only pay when we perform. If we don’t deliver results, we don’t bill.
Results or We Work for Free
No vague metrics—we’re talking real leads, booked calls, and measurable revenue.
No Lock-In Contracts
Stay because it’s working, not because you're stuck.
Complete Transparency
You’ll always know what we’re doing, why we’re doing it, and how it’s performing.
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